Ooooohhh yeahhhh! Thank you for reading and today I’m cutting a written wrestling promo about the undisputed, undefeated king of premiere newsletter offerings: The Books & Biceps Premium Flex Upgrade!

Are you ready to take your Books & Biceps journey to heights Macho Man himself would envy? It’s time to unleash the madness because Books & Biceps Premium Flex is here! That’s right, brother, this isn’t an ordinary upgrade—this is the ultimate tag team for your mind and muscles.

Here’s what you’ll get with your Premium Flex Upgrade:

Exclusive Features:

Access to the B&B Book Club Monthly Video Call

Join the crew every month to dive deep into any of Jon’s books, any B&B recommended book and of course, our Big Book of the Month. We’re not just reading; we’re dissecting, debating, and discussing the best fiction and non-fiction books from the B&B newsletter. Warning: Side effects may include better conversations and bigger mental biceps.

The Flex Factory Muscle Manual

60 Workouts. 90 Days. No Excuses. Drawing on my years as a fitness writer for Men’s Health, Men’s Fitness, Flex, Muscle & Fitness, and more, I’ve packed this guide with the kind of expert advice that helped me interview everyone from world-class trainers and Olympians to writing cover stories on NFL, NBA, WWE and MMA Hall of Famers. It’s your one-stop, three-month manual to finally hitting your goals in the gym. I’m talking about a full 3 month plan, with workouts to follow 5 days a week that you can do with basic garage gym equipment or at your local gym. This is a tried and true, old school program people pay high-priced trainers hundreds of dollars an hour for. You get it included in your Premium Flex Upgrade.

The Freelance Fortune Writing Course

Write Like a Pro. Get Paid Like a Boss. As someone whose bylines have graced the pages of GQ, Men’s Journal, and The New York Times, I’ll teach you the secrets to writing articles that not only captivate but pay—big time. Whether you’re pitching stories or building a brand, this course has you covered, including 90 minutes of video, 2 free e-books, templates you can use and a ton more. ($205 value)

The Meathead Media Books Digital Library

The full collection of my personal literary publishing house—from fitness to storytelling, these books embody the ethos of Books & Biceps, published by yours truly under my Meathead Media imprint. We've got a Dominique Wilkins biography, The Dadvantage, Jocks In Chief, which was featured on CBS: This Morning, Generation Griffey and more. ($80 value)

10% Discount in the Books & Biceps Store

Whether it’s gym gear, the official Books & Biceps tee, meathead mugs or motivational posters, you’ll get 10% off anything you order at our official store.

Early Access & Swag for Future Books

‘Be the first to get your mitts on my upcoming works and exclusive merchandise. From behind-the-scenes peeks to limited-edition items, you’ll always be the first to know what I’ve got cooking in the literary kitchen.

Why Join?

Books & Biceps Premium isn’t just a subscription—it’s a lifestyle. It’s the roadmap to becoming the intellectual and physical powerhouse you were born to be. Lift smarter, read harder, and show the world you’re not here to play—you’re here to dominate.

But wait, there’s more! The next 50 subscribers get a special bonus: an exclusive Premium Flex sticker, Macho Man bookmark & Generation Griffey book plate! That’s right, your desk is about to get a whole lot more legendary.

Now’s the time. Join for only $7.49/month when you sign up for the year. The price doubles in 10 days.

We’re aiming for 50 NEW Premium Flex Members today let’s goooooo:

Have questions? Reply to this email, and I’ll hit you back faster than a Macho Man elbow drop.

Let’s make this your most transformational year yet—both in the gym and on the page.

To stronger minds, stronger bodies, and endless swag! - Jon